As Head of Business Development at Sunrise HCM, Rob DeSio leads sales strategy and marketing for the only Salesforce-native payroll and HR platform. Since joining in 2025, Rob has been responsible for driving go-to-market initiatives that help growing organizations eliminate payroll processing fees and scale efficiently with unified, transparent HR technology.

Rob also leads growth initiatives for Capital S Consulting, a leading Salesforce implementation partner focused in life sciences and private equity, bringing deep expertise in the Salesforce ecosystem.

Before joining Sunrise HCM, Rob held leadership positions at Kraft Heinz and General Mills, where he contributed to the success of Oscar Mayer, Lunchables, and Kraft Cheese. His proven experience in integrated marketing, product strategy, and data-driven go-to-market execution enables him to drive strategic growth for both emerging and established technology platforms.

Rob holds a Bachelor's Degree in Chemical Engineering from University of Wisconsin and an MBA in Marketing and Finance from Kellogg School of Management.

In his spare time, Rob enjoys biking, weightlifting, and gardening.

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